Featured Work
FUEL has everything early-stage businesses need: professional workspace, expert mentorship, access to funding, and a network of ambitious founders. But getting the right startups through the door?
That's harder than it sounds.
Bullet-pointed service lists don't convince entrepreneurs researching incubators. They need to see it, feel it, and hear from founders who've been through it. They're asking: Is this actually going to help my business? What's the environment like? Will I fit in?
FUEL needed a way to answer these questions at scale to show prospective startups what the experience is really like before they ever visit in person.
The purpose: Attract serious, growth-minded entrepreneurs to apply to FUEL by proving the quality of support, space, and community available turning website visitors into confident applicants.
Our Approach
We created a promotional film that answers every question a prospective startup has before they apply by showing them exactly what FUEL offers and what it's like to be part of the program.
We featured:
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FUEL leadership explaining the vision, support, and what makes the incubator different
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Current entrepreneurs sharing real experiences of how FUEL helped their businesses grow
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Professional facility showcase capturing the workspace, meeting rooms, and collaborative environment
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Clear service breakdown demonstrating mentorship, funding access, networking, and resources
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Success stories proving the tangible outcomes for businesses in the program
Our production approach:
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Filmed across multiple locations within FUEL to showcase the full environment
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Authentic interviews with staff and founders no scripts, just real stories
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Balanced practical information with emotional storytelling to appeal to both logical and intuitive decision-makers
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Professional production values that position FUEL as a credible, serious incubator worthy of ambitious founders